Highly-respected UrbanDictionary.com defines Big Willy Style as: “Big Willy Style is how you roll. It’s more [than] an attitude it’s a [presence]. It fills the room, it must be noticed. It’s a popular tagline for that larger [than] life character and lots of guys named Bill, William or Will. We all know at least one guy named Big Willy, but that guy isn’t always Big Willy Style. Get it?”
Yeah, we get it. And Willy is the definition of Big Willy Style.